As If Insurance’s first AI Strategist, Sofia Magnusson is shaping the company’s AI vision and driving digital transformation within the AI Center of Excellence. With an MSc in Management & Economics of Innovation and a background in tech consulting, she brings a strategic mindset to the intersection of AI, business, and change leadership. A strong believer in the power of collaboration, Sofia leads initiatives that make AI adoption both impactful and sustainable, ensuring it seamlessly integrates with broader transformation efforts. Passionate about innovation and guiding teams through change, she helps If become a more data-driven and future-ready organization.
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