Anna Bärlund

Anna Bärlund

Interim Head of Data and AI product, Electrolux Group

Anna Bärlund, an experienced leader and advisor with a focus on enabling businesses to extract value through utilizing Data and AI. Currently, she is supporting Electrolux Group on a journey to build an effective and lean data product organization with the aim to redesign business processes incorporating AI and ensure that everyone can discover, use and trust data required for effective decision making.

Anna’s passion lies in building highly entrepreneurial teams that are driven by outcomes and taking organizations along on their journey of change, where data and AI becomes an integral part of the daily job for everyone.

Focus Session Speaker: 2025

AI Engineer, Mentimeter

Phiphi Tran

AI is fundamentally a UX question

PRESS RELEASE: Theme & Partners #WITswe2026

Main Partners

Accenture Ericsson EY Infosys