Why is PR such a powerful tool, and how does it impact your brand or company? PR can enhance your brand’s credibility and image, often at a lower cost than traditional advertising. To effectively leverage PR, it’s essential to start with a strong story that conveys your brand’s purpose. Share the reason behind starting your company and connect it to your narrative to elevate your brand. Tune in to Frida as she discusses the importance of earned media and PR in building a strong brand presence.
Sustainability & Innovation | Trends & Foresight
Johanna Thorell, Christian Edström | Swedbank
Sustainability & Innovation | UX, UI & Design
Alexis Macleod, Linda Rothan Cederberg | Electrolux Group
Leadership & Career Paths
Charlotte Levert, Peter Laurin
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