We save lives on the roads!

We save lives on the roads!

Tobii Automotive creates software that will save lives on the roads. Your eyes will tell us whether you should sit behind the steering wheel. Join us to discover how drivers’ states and attention help drive the development of Tobii’s newest product. Find out what we are creating now with Anna Redz and Annika Borgström, Product Owners at Tobii. Tobii has more than 20 years of experience developing eye tracking and attention computing in different use cases. A few years back, we started a journey to put our technology into cars.

General inquiries:


Åsa Johansen



Elin Eriksson

Creative director and curator


Annsi Krol

Business development


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